Yepzon to reinforce its industry position by investing in Fidera

Yepzon Oy is the main investor in the financing round organized by Fidera Oy from Turku, Finland. The growth company raises EUR114,000 in new capital to implement rapid growth. The financing arrangement also includes a transfer of shares between the companies. After the round of financing, Yepzon’s shareholding in Fidera will be 13% and the entire investor group’s total shareholding will be 21%.

Yepzon is well-known to consumers and famous for its industrial location devices and services; indeed, Yepzon holds a leading position in the sector compared to its competitors. In January, in collaboration with Valmet Oyj, Qualcomm, and Telia, Yepzon will launch to the global market its next-gen devices that utilize the Narrow Band technology.

Fidera is a highly specialized service company operating in the industrial and security sectors. Fidera provides software and service solutions for automated area surveillance, the optimization of work efficiency, restaurant analyses, as well as machinery and equipment monitoring. Amongst others, Fidera’s products are used by Stanley Security, SRV, Skanska, Destia, the Burger King chain in Finland, S-Group (VBO), and Finnsementti.

Yepzon and Fidera’s strengths complement each other

Both Yepzon and Fidera see themselves as synergic operators and the companies complement each other’s strengths specifically in security, industry, and B2B applications. The companies’ estimated turnover for 2019 is a total of EUR5.0M.

“In Yepzon’s new strategy, the consumer business is growing and becoming stronger in the United States. On the domestic market in Europe, we are investing heavily in industrial digitalization, and this new M&A transaction is part of that strategy. Together, Yepzon and Fidera will be able to meet the industry’s most demanding monitoring, sensor, and analysis requirements. In addition, we offer each other a significant technological advantage over our competitors,” summarizes Otto Linna, the founder of Yepzon.

“A year ago, we launched a development project combining automated access control, restaurant analytics, electronic lock control, and applications related to queue alarms in stores. We implemented a platform, which makes it possible to optimize the use of resources in different sectors, monitor targets, and realize proactive security, work efficiency, and device monitoring systems. The functionality of the platform was verified in DNA’s IoT Next Level project, in which we won in two out of three categories. In Yepzon, we have a strong technological partner with an excellent distribution network. Together, we will be able to take our implementations to an entirely new level, when it comes to quality and cost. This gives an important competitive edge, not just to us but also to our mutual customers,” explains Mikko Jalonen, the founder and CEO of Fidera.

From here, the companies will continue with their own names and independent strategies, but they will offer mutual solutions to applicable customer requirements.

Yepzon strengthened its Board of Directors in special general meeting

In the special general meeting held on December 11, 2018, Yepzon has also strengthened its Board of Directors in order to quickly implement the chosen strategy. The new board members are Timo Jatila (Vice President, ABB), Mikko-Jussi Suonenlahti (Government and Financial Professional), and Ari Rikkilä (Senior Vice President, Digia Oyj). Of the old board members, Otto Linna (Portfolio Entrepreneur, the Founder of Yepzon), Jouni Vaarala (Portfolio Entrepreneur, Investor), Mervi Airaksinen (CEO, Cisco Finland and Baltic), and Antti Halonen (Investor, Management Consultant) will continue.

Otto Linna
Yepzon Enterprises
+358 43 2170 275

Mikko Jalonen
Fidera Oy
+358 40 715 7978

Yepzon Oy is the developer of easy-to-use mobile location services. Founded in 2013, the company has a staff of 8 and employs approximately 100 product developers on subcontracts. Yepzon’s global, but primarily Finnish, ownership is divided between private investors operating in different sectors. The company’s headquarters are in Tampere, Finland. Yepzon Ltd., registered in London, is a subsidiary completely owned by Yepzon Oy. Yepzon Inc., registered in Nevada, USA, is a joint enterprise with Global Expansion Solutions. Yepzon Enterprises India Pvt. Ltd is a joint venture in Delhi, India, jointly owned by VVDN Technologies.

Fidera Oy develops automated monitoring and control systems to improve the daily operations and security of its customers. Fidera was founded at the end of 2013. Before the round of financing, the company is fully owned by the its key personnel. Fidera’s headquarters are located in Turku, Finland, in addition to which part of the company’s product development and sales are run via an office in Pitäjänmäki, Helsinki.

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